Biscuits Nutresa

Biscuits Nutresa 2017-05-09T09:20:43+00:00

Alberto Hoyos Lopera
President
[Part of Nutresa since 1993 / Age: 52]

Click on the image to enlarge the map.

Mapa Galletas

Direct presence in 10 countries


Presence of our main brands

Brands with sales over USD 50 Million

Production plants
 

Relevant aspects from 2016

  • Compañía de Galletas Noel turned celebrated its 100th anniversary and continues to be relevant, innovative and sustainable.
  • We exhibited an excellent sales dynamic, with a two-digit growth rate and a good sales balance in Colombia and abroad.
  • We achieved an important appreciation of the price per kilo, mainly in Colombia, maintaining thus the growth of the category and reaching positive profitability levels.
  • We focused the investment and innovation on the most relevant brands.
  • We made progress in the implementation of the Grupo Nutresa Brands Management Model in Colombia and Central America.
  • We significantly improved our penetration of the crackers customer base in the United States and, simultaneously, we increased our sweet biscuits production capacity in order to respond to the growing demand in this country.
  • We carried out new developments in the well-being portfolio, including the launch of new healthy snacks and biscuits under the TOSH brand.

 

Outlook for 2017

  • Implementing productivity projects and increasing the production capacity in the United States, focusing on the generation of more sales.
  • Strengthening the well-being portfolio through the widespread development of value propositions under the TOSH brand in the strategic region.
  • Focusing both investment and innovation on the four main biscuit brands in Central America –Pozuelo, Chiky, TOSH and Bokitas– with the purpose of increasing the market share and the penetration of the household segment mainly in Guatemala, Costa Rica and Panama.
  • Increasing productivity and incorporating eco-efficiency and product-redesign initiatives in all the productive platforms to reduce our impact on the environment and improve our profitability.

 

Sales

Tatal sales

COP billion

Growth percentage

CAGR 11,7%* 
*Compound Annual Growth Rate

The Biscuits Business represents
20%

of Grupo Nutresa’s total sales.

Sales in Colombia

COP billion

CAGR 6,7%

The sales in Colombia represent 
49,2%

of the total business unit sales.

Sales abroad

USD million

CAGR 2,3% 

The sales abroad represent 
50,8%

of the total business unit sales.

Ebitda

COP billion Growth percentage

CAGR 7,6% 

The Biscuits Business represents 
20,5%

of Grupo Nutresa’s ebitda.

Alberto Hoyos Lopera
President
[Part of Nutresa since 1993 / Age: 52]
41,6%
(includes direct labor, IMCs and other raw materials)
19,5%
Wheat
17,6%
Packaging material
11,2%
Oils and fats
10,1%
Sugar

(total sales %)

Sweet Biscuits 49,1%
Crackers 37,0%
Self-care 5,6%
Other 8,3%
Biscuits
 
54,8%
-1,1%
Variation
5.850
(includes direct and indirect employees and apprentices)
65,8%
 
Local
34,2%
 
Abroad
30,0%
70,0%
(includes direct employees and apprentices)